Finally: The Copywriting Partner You Need To Deliver Tangible Results To Your Clients
Expectations are high for your agency, but you may not have the bandwidth or resources to meet those expectations…Yet.
Copy Is At The Center Of All Marketing, But Hiring A Full-Time Copywriter Doesn’t Seem Possible.
Until Now...
The solution isn’t bringing on a full-time copywriter to serve all your clients but rather to outsource a full team of copywriters that can serve you when your clients need us. PLUS, your clients never have to know that we’re your key partner.
Ready to explore the difference of working with a white label copywriting service?
The Key Difference: FOCUS
Without FocusCopy
- You’re the bottleneck in your business, cranking out copy that you aren’t quite pleased with.
- You are frustrated with the business you’ve built.
- You’re being pulled in a million different directions and can’t deliver the results you promised.
- You don’t have a process when it comes to copy beyond your first draft.
With FocusCopy
- You have a dedicated team of copywriters to lean on.
- You have so much more time to focus on the areas of your business you love.
- You can trust we have detailed processes to ensure your clients are taken care of.
- Your business appears much bigger because of this additional team.
A Trusted Partner You Can Rely On
No need to filter through freelance copywriters anymore.
Whitelabel Relationship
Your clients never have to know you have a team backing you up.
Priority Access
Skip to the front of the line and find a solution that works for you.
Project Dashboards
Keep up to date on all your client projects with comprehensive dashboards.
Quarterly Check-Ins
See your feedback implemented in updated processes in real-time.
Referral Commissions
Have a client that you don’t want to work with? Still get compensated with commission plans.
Priority Referrals
Be the first vendors we recommend to our clients and partners.
Additional Margin
Increase your margin by adding at least 20% on top of our deliverable rates.
Partner Spotlights*
Add FocusCopy to your promoter list as we spotlight your business.
Bulk Pricing*
Access discounted pricing when you send us bulk-worthy projects.
*Accessible after both parties evaluate the relationship.
Easy & Pain Free To Work With
Your Newest Partner
CEO Lauren Jefferson co-founded FocusCopy in 2019 because she noticed a lack of focus when it came to the most important marketing task – copywriting. So she developed a team and processes to deliver copy to clients.
After working with 120+ clients in every industry imaginable, we noticed that marketing agencies lacked copywriting bandwidth on their teams. So we created a process that allows us to plug into your agency, hone in on each client’s brand voice, and exceed their (and your) copy expectations.
FAQs
Agencies have a hard enough time getting it all done at the quality you want to deliver. That’s why working with a dedicated partner in the one area you struggle with the most is a smart business decision. We take on the writing while you free up your time to focus on the areas you want to work on.
After working with countless agencies since our founding, we’re constantly improving our internal processes and developing agency-specific processes to ensure your clients are taken care of the way you want.
We have worked with clients in just about every single industry, including:
- Auto
- Aviation
- Business services
- CBD
- Coffee
- Construction
- Dog training
- Financial services
- Furniture
- Health and wellness
- Home services
- Industrial
- Insurance
- Legal
- Life coaching
- Salon
To access our copywriting samples for particular industries, please schedule an agency discovery call here.
Anything that needs to be written! More seriously, we typically write blog copy, email copy, sales copy, and website copy. That extends into:
- Content audits
- Company descriptions
- Branding statements
- Ad copy
- Brochures
- Direct mail copy
- LinkedIn profiles
- SEO landing pages
- Webinar scripts
- Video scripts
For any other questions, please schedule an agency discovery call with us.
We work with you to meet client deadlines. However, all project timelines are confirmed after the client onboarding. If you need something to be prioritized, there may be a rush fee associated with the deliverable.
- Content audits
- Company descriptions
- Branding statements
- Ad copy
- Brochures
- Direct mail copy
- LinkedIn profiles
- SEO landing pages
- Webinar scripts
- Video scripts
For any other questions, please schedule an agency discovery call with us.
You’d be working with a dedicated point of contact; however, you have access to our full team of copywriters. Learn more about your team here.
After working with countless agencies since our founding, we’re constantly improving our internal processes and developing agency-specific processes to ensure your clients are taken care of the way you want.
As a remote company, our hours are flexible for the benefit of our company. However, we are usually available during typical business hours. As an agency partner, we work with you to maintain the priority access you need for your agency.
For copywriting, we use Google Docs as this expedites the feedback process to gather and track revisions. For project management, we use ClickUp.
Other software we use include:
- Keap
- Google Workspace
- WordPress
We typically work inside of our systems. However, we are willing to conduct trainings to fit inside of your software (particularly when it comes to project management).
We believe in over-communicating in every step of the process.
For project management, we confirm everything via email – even if it’s already been put in your agency dashboard or discussed on an agency call.
All projects have signed statement of work (SOWs) attached to them to ensure every party is protected.
All onboarding processes are discussed on an agency-by-agency basis. Ideally, we’d like to run our typical onboarding process with the client – even as a representative of your agency. If not, we will send questions to augment your onboarding process.
For client communications, we let you handle the relationship as your clients may or may not know that we exist. Some agency partners refer to us as their copy team, strategic partner, or nothing at all. We fit into the workflow that works for you!
