FocusCopy Blog
What Are The Benefits Of Surveying Your Target Audience To Make Business & Marketing Decisions?
Surveying your target audience to help you make business decisions may not cross your mind. But there are some big benefits to doing so. For starters, you may want customer insight into an ongoing situation or upcoming event. In this case, customer feedback can be an excellent tool to gauge
5 Signs You Need To Improve Your Website Copy
How do you know for sure when it’s time to rework and improve your website copy? There are a few tell-tale signs, but the biggest indicator is that your business is slowing down. You may feel overwhelmed and unsure of what to do. But there’s no need to panic because
5 Key Questions To Learn How To Discover Your Brand Voice
Learning how to discover your brand voice sounds complex and tedious. But once you start answering the questions you need to ask yourself, it becomes quite a bit easier. Now, you may think: Is it really a big deal if I don’t have a brand voice? Do I need one?
4 Productivity Tips For Entrepreneurs To Accelerate Marketing Results
Maintaining daily productivity is a delicate balancing act. Between your personal life, mental and physical health, and all the daily tasks involved in building your business, learning how to keep everything straight is a bit of a curve. But once you have a foundation for managing every little detail, you’ll
Why You Need A Blog As A Health And Wellness Coach
Calling all coaches! Have you ever thought about why you need a blog as a health and wellness coach? You may think they’re only for semi-famous coaches or professionals who use their website as their main source of traffic. You may even think you just don’t have the time for
How To Sustain A Business’s Growth & Generate Leads With A Book
Ever fantasized about writing a book? Your name on a shiny hardcover. But beyond the spine wrapping around your words, there’s another reason (a more profitable reason) for you to write a book. My friend, author of 20+ books, and the founder of Plug & Play Publishing, Weston Lyon and
Top 10 Mistakes Business Owners Make When Copywriting Themselves
As a business owner, you have a lot on your plate. But avoiding inevitable mistakes business owners make when it comes to copywriting is essential. While writing for your business may seem like a small task and the least of your worries, it affects how people view you and your
FocusCopy Turns 2 Years Old
FocusCopy turned 2 years old over the weekend (August 15, 2021)! I am immensely proud of what my team has accomplished, how our clients have grown their businesses, and that we’re still growing.. How We Got Here When I think back to when we first started, it was a completely
What Critical Components Your Comprehensive Business Homepage Needs
You’ve got a ton of ideas, the keyboard is ready to go, and you’re (finally) in the mood to start writing a comprehensive business homepage. There’s just one problem… Where do you begin? You’re not really a professional copywriter, graphic designer, or web developer. And you’re not sure what’s supposed
6 Essential Elements In A Blog You Need To Include Today
Anyone can write a blog. But not everyone can write with all of the essential elements in a blog. It does seem as though anyone can place a block of text online and call it blogging. And we love reading blogs of all kinds as they can come in handy.
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Recent Posts
- What Are The Benefits Of Surveying Your Target Audience To Make Business & Marketing Decisions?
- 5 Signs You Need To Improve Your Website Copy
- 5 Key Questions To Learn How To Discover Your Brand Voice
- 4 Productivity Tips For Entrepreneurs To Accelerate Marketing Results
- Why You Need A Blog As A Health And Wellness Coach
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