FocusCopy Blog
The Place To Pour Over Copywriting, Entrepreneurship, Marketing, & Systems
Dig deep into how to make your copy more effective for your business.
10 Questions Your Company Website Should Answer To Convert
Do you feel your company website is written well enough to hold someone’s attention for longer than 5.59 seconds? That’s how long it takes for most people to look at a website’s written content. It’s not that long, is it? But the good news is that it is possible to make your website copy short,
Say Good-Bye to B2B vs B2C Marketing. Say Hello to a New Marketing Paradigm!
Recently, a student at the Wolff Center for Entrepreneurship asked me… “How do you move a mechanical mentor relationship into a personal mentor relationship?” My answer was simple…. Be human. You see… People want to connect with other people. That’s how we were designed. We weren’t designed to be isolated and unconnected. The same goes
5 Benefits for Writing Business Blog Posts (And How To Start Publishing)
Blogging is certainly not dead – especially when it comes to B2B blogging. Some 700 million blog posts are published each month on WordPress alone. Today’s web users can hop online and find a blog on pretty much any topic you can imagine. Searching for a step-by-step guide on how to perform an oil change?
10 Questions Your Company Website Should Answer To Convert
Do you feel your company website is written well enough to hold someone’s attention for longer than 5.59 seconds? That’s how long it takes for most people to look at a website’s written content. It’s not that long, is it? But the good news is that it is possible to make your website copy short,
Say Good-Bye to B2B vs B2C Marketing. Say Hello to a New Marketing Paradigm!
Recently, a student at the Wolff Center for Entrepreneurship asked me… “How do you move a mechanical mentor relationship into a personal mentor relationship?” My answer was simple…. Be human. You see… People want to connect with other people. That’s how we were designed. We weren’t designed to be isolated and unconnected. The same goes
5 Benefits for Writing Business Blog Posts (And How To Start Publishing)
Blogging is certainly not dead – especially when it comes to B2B blogging. Some 700 million blog posts are published each month on WordPress alone. Today’s web users can hop online and find a blog on pretty much any topic you can imagine. Searching for a step-by-step guide on how to perform an oil change?
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