Launching Our New FocusCopy Logo
February 8, 2021
From our humble yet strikingly motivated start in 2019, FocusCopy has evolved greatly over the last 18 months. And we couldn’t be more excited! Read
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Read Our Most Recent Blogs
Say Good-Bye to B2B vs B2C Marketing. Say Hello to a New Marketing Paradigm!
January 25, 2021
Recently, a student at the Wolff Center for Entrepreneurship asked me… “How do you move a mechanical mentor relationship into a personal mentor relationship?” My
5 Benefits for Writing Business Blog Posts (And How To Start Publishing)
January 18, 2021
Blogging is certainly not dead – especially when it comes to B2B blogging. Some 700 million blog posts are published each month on WordPress alone.
The Beginner’s Guide To Creating Swipe Files For Copywriting
January 11, 2021
Who said writing high-converting copy has to be hard? Probably someone without a swipe file! If you’re stuck in a creative block trying to write
Tackle The Lies Imposter Syndrome Tells You
September 28, 2020
Why don’t you write more value-added content for your audience? It’s not because you don’t know how to write in a specific format. And it’s
How to Make a BIG Impact on Your Conversion Rates By Including These 4 Requirements for Above the Fold Website Copy
August 24, 2020
Is your website leaving the right first impression with your audience? First impressions are the key to sparking interest in your brand. When potential customers
