FocusCopy Blog

The Place To Pour Over Copywriting, Entrepreneurship, Marketing, & Systems

Dig deep into how to make your copy more effective for your business.

essential elements in a blog

6 Essential Elements In A Blog You Need To Include Today

Anyone can write a blog.  But not everyone can write with all of the essential elements in a blog. It does seem as though anyone can place a block of text online and call it blogging. And we love reading blogs of all kinds as they can come in handy. Recipes, how-tos… you name it!

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transform features into benefits

Transform Features Into Customer Benefits In 3 Simple Steps

What is it about your business that offers value to your buyers or investors? Are the customer benefits of your business special compared to competitors? Chances are, you already know the answer to these questions. But you may not be getting the message across on all platforms in the best way possible. One of the

Read More »
essential elements in a blog

6 Essential Elements In A Blog You Need To Include Today

Anyone can write a blog.  But not everyone can write with all of the essential elements in a blog. It does seem as though anyone can place a block of text online and call it blogging. And we love reading blogs of all kinds as they can come in handy. Recipes, how-tos… you name it!

Read More »
transform features into benefits

Transform Features Into Customer Benefits In 3 Simple Steps

What is it about your business that offers value to your buyers or investors? Are the customer benefits of your business special compared to competitors? Chances are, you already know the answer to these questions. But you may not be getting the message across on all platforms in the best way possible. One of the

Read More »

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