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Tag: Brand Voice

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Updating Your Website Copy to Increase Conversion
Copywriting
Lauren Jefferson

Updating Your Website Copy to Increase Conversion & Engagement (Even When Your Business Has Been Put on Hold) in 7 Simple Steps

It’s no secret that COVID-19 has impacted businesses all over the world. I talk to at least 5 business owners a day that have either

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Lauren Jefferson April 15, 2020
Brand Voice is Critical to Business Growth
Copywriting
Lauren Jefferson

Why Developing a Brand Voice is Critical to Business Growth

Have you ever seen a company whose copy was just all over the place? Better question… Have you ever seen a big brand publish something

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Lauren Jefferson January 7, 2020
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