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How to Improve Your Writing Skills: A Guide By Professional Writers
For people who want to begin improving their writing, for personal or professional reasons, it can feel daunting sifting through all the different resources and
For people who want to begin improving their writing, for personal or professional reasons, it can feel daunting sifting through all the different resources and
Did you know your hook could be all it takes to capture your target audience’s attention, even if you don’t consider yourself a great writer?
You have your product, a clear idea of what it does, how it helps people, and the price of sale. And you have all the
As a business owner, you have a lot on your plate. But avoiding inevitable mistakes business owners make when it comes to copywriting is essential.
If there is a process, an automation, or an easier way of doing something, then people will do it. Why? Because people naturally do not
Recently, a student at the Wolff Center for Entrepreneurship asked me… “How do you move a mechanical mentor relationship into a personal mentor relationship?” My
Who said writing high-converting copy has to be hard? Probably someone without a swipe file! If you’re stuck in a creative block trying to write
Is your website leaving the right first impression with your audience? First impressions are the key to sparking interest in your brand. When potential customers
We’ve been excited to write about this topic for a while. When networking with business owners, the question usually asked after “what do you do?”
March 18th, 2020… The rapidly spreading coronavirus (also known as COVID-19) led to countless local and national events to be cancelled. Major events such as
FocusCopy® caffeinates your brand messaging so it energizes your target audience to take action.