FocusCopy Blog
The Place To Pour Over Copywriting, Entrepreneurship, Marketing, & Systems
Dig deep into how to make your copy more effective for your business.
5 Golden Thread Examples To Inspire Your Copy
Have you ever seen a movie, advertisement, story, or any other entertainment medium where they start with an idea at the beginning only to tie
7 Red Flags Of AI Writing To Be Aware Of In 2025
You thought AI dominated in 2024… Look again. 2025 demands that every person and company must use some form of artificial intelligence (AI) if they
The USP Framework Builder To Skyrocket Sales
How are you unique? If you can’t answer that question in a few seconds, it may be time to investigate your uniqueness and reveal your
5 Golden Thread Examples To Inspire Your Copy
Have you ever seen a movie, advertisement, story, or any other entertainment medium where they start with an idea at the beginning only to tie
7 Red Flags Of AI Writing To Be Aware Of In 2025
You thought AI dominated in 2024… Look again. 2025 demands that every person and company must use some form of artificial intelligence (AI) if they
The USP Framework Builder To Skyrocket Sales
How are you unique? If you can’t answer that question in a few seconds, it may be time to investigate your uniqueness and reveal your
Sip and chat about the crazy experiences we go on as entrepreneurs.
FocusCopy Turns 4 Years Old (PLUS 7 Lessons We Learned In Our Fourth Year In Business)
We’ve graduated. Well, not really. But it kinda feels like it as we celebrate our fourth business anniversary today – August 15, 2023. You spend
10 Client Red Flags To Watch Out For When Marketing
Are you aware of the most common client red flags to watch out for when marketing for your business? Here’s a shared experience most professionals
How To Use Networking Events To Convert Leads & Improve Your Business Writing
Networking…We know it’s the key to a successful career. Small business owners know this more than anyone…And it’s a lot of pressure. You’re trying to
FocusCopy Turns 4 Years Old (PLUS 7 Lessons We Learned In Our Fourth Year In Business)
We’ve graduated. Well, not really. But it kinda feels like it as we celebrate our fourth business anniversary today – August 15, 2023. You spend
10 Client Red Flags To Watch Out For When Marketing
Are you aware of the most common client red flags to watch out for when marketing for your business? Here’s a shared experience most professionals
How To Use Networking Events To Convert Leads & Improve Your Business Writing
Networking…We know it’s the key to a successful career. Small business owners know this more than anyone…And it’s a lot of pressure. You’re trying to
Try a new flavor (or strategy) for your overall marketing.
The Power Of Customer Centricity: Our Hot Take On The Newest Jaguar Campaign
Over the last 2 weeks, Jaguar has been making the headlines with their…controversial rebrand launch. Watch the ad that caused a ripple effect of wild
Why Every Business Should Have A Website
Don’t you love it when a prospective client says something that you’ve been preaching from Day 1? Recently, this prospective client approached us and said
The Email Marketing Metrics That Will Dictate Your Copy
Does the idea of reviewing your email marketing metrics make you yawn? Stay with us because you should know that if you can’t devote enough
The Power Of Customer Centricity: Our Hot Take On The Newest Jaguar Campaign
Over the last 2 weeks, Jaguar has been making the headlines with their…controversial rebrand launch. Watch the ad that caused a ripple effect of wild
Why Every Business Should Have A Website
Don’t you love it when a prospective client says something that you’ve been preaching from Day 1? Recently, this prospective client approached us and said
The Email Marketing Metrics That Will Dictate Your Copy
Does the idea of reviewing your email marketing metrics make you yawn? Stay with us because you should know that if you can’t devote enough
Equip yourself with tried and tested copywriting tools, processes, and systems.
How To Use ChatGPT For Market Research
Newly launched tools to make creative strategies more efficient always give us an aha moment that we can’t wait to implement and share. This is
How To Create A Quarter’s Worth Of Content In 10 Minutes
Let’s talk about content! Content marketing is huge. A perfect example is knowing that 82% of shoppers want a brand’s values to align with theirs
How To Create Content Pillars To Boost Your Authority
Ever wonder what you’re going to write about when it comes to your blogs, emails, and social media? It feels a little more like pulling
How To Use ChatGPT For Market Research
Newly launched tools to make creative strategies more efficient always give us an aha moment that we can’t wait to implement and share. This is
How To Create A Quarter’s Worth Of Content In 10 Minutes
Let’s talk about content! Content marketing is huge. A perfect example is knowing that 82% of shoppers want a brand’s values to align with theirs
How To Create Content Pillars To Boost Your Authority
Ever wonder what you’re going to write about when it comes to your blogs, emails, and social media? It feels a little more like pulling
Read & Sip
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