FocusCopy Blog

The Place To Pour Over Copywriting, Entrepreneurship, Marketing, & Systems

Dig deep into how to make your copy more effective for your business.

blogging for your business

Answering Your Top Questions About Blogging For Your Business

What’s the big deal with blogs? Don’t worry! You’re not the first to ask. However, you’re the next to learn about the power behind writing blogs for your business!  Not all blogs are the same. And not all are created with sales in mind. Some people simply utilize blogging platforms to share their thoughts and

Read More »
improve your writing skills

15 Ways To Improve Your Writing Skills As An Entrepreneur

Have you ever thought about finding quick ways to improve your writing skills as an entrepreneur? Business owners tend to feel an immense amount of pressure to be able to do it all and do it all well. Writing for your business is one skill you must nail to feel successful. However, we also understand

Read More »
Website Launch Checklist

The Ultimate Website Checklist For A Successful Launch

Launching your business’s website is an exciting time! Aside from the time it will save answering the same questions over and over (and over and over) again, your website can be your most effective sales tool. Plus, a good website can also elevate your business’s legitimacy and boost your own confidence as a business owner.

Read More »
blogging for your business

Answering Your Top Questions About Blogging For Your Business

What’s the big deal with blogs? Don’t worry! You’re not the first to ask. However, you’re the next to learn about the power behind writing blogs for your business!  Not all blogs are the same. And not all are created with sales in mind. Some people simply utilize blogging platforms to share their thoughts and

Read More »
improve your writing skills

15 Ways To Improve Your Writing Skills As An Entrepreneur

Have you ever thought about finding quick ways to improve your writing skills as an entrepreneur? Business owners tend to feel an immense amount of pressure to be able to do it all and do it all well. Writing for your business is one skill you must nail to feel successful. However, we also understand

Read More »
Website Launch Checklist

The Ultimate Website Checklist For A Successful Launch

Launching your business’s website is an exciting time! Aside from the time it will save answering the same questions over and over (and over and over) again, your website can be your most effective sales tool. Plus, a good website can also elevate your business’s legitimacy and boost your own confidence as a business owner.

Read More »

Sip and chat about the crazy experiences we go on as entrepreneurs.

does your business need a content writer

Does Your Business Need A Content Writer?

Business owners of all kinds deal with a variety of problems. You cut checks for employees, talk to clients daily, and go the extra mile to keep yourself on top of numerous responsibilities. But how are your marketing efforts going? Even the most composed CEOs feel overwhelmed when it comes to writing for their business.

Read More »
Copywriting Help Your Business

How Does Professional Copywriting Help Your Business Grow?

You have your product, a clear idea of what it does, how it helps people, and the price of sale. And you have all the numbers, figures, facts, and marketing strategies all brainstormed and laid out.  Even though you keep seeing recommendations to hire a copywriter or are studying writing techniques yourself, you aren’t placing

Read More »
Productivity Tips For Entrepreneurs

4 Productivity Tips For Entrepreneurs To Accelerate Marketing Results

Maintaining daily productivity is a delicate balancing act. Between your personal life, mental and physical health, and all the daily tasks involved in building your business, learning how to keep everything straight is a bit of a curve.  But once you have a foundation for managing every little detail, you’ll find that you can accomplish

Read More »
does your business need a content writer

Does Your Business Need A Content Writer?

Business owners of all kinds deal with a variety of problems. You cut checks for employees, talk to clients daily, and go the extra mile to keep yourself on top of numerous responsibilities. But how are your marketing efforts going? Even the most composed CEOs feel overwhelmed when it comes to writing for their business.

Read More »
Copywriting Help Your Business

How Does Professional Copywriting Help Your Business Grow?

You have your product, a clear idea of what it does, how it helps people, and the price of sale. And you have all the numbers, figures, facts, and marketing strategies all brainstormed and laid out.  Even though you keep seeing recommendations to hire a copywriter or are studying writing techniques yourself, you aren’t placing

Read More »
Productivity Tips For Entrepreneurs

4 Productivity Tips For Entrepreneurs To Accelerate Marketing Results

Maintaining daily productivity is a delicate balancing act. Between your personal life, mental and physical health, and all the daily tasks involved in building your business, learning how to keep everything straight is a bit of a curve.  But once you have a foundation for managing every little detail, you’ll find that you can accomplish

Read More »

Try a new flavor (or strategy) for your overall marketing.

networking events to convert leads

How To Use Networking Events To Convert Leads & Improve Your Business Writing

Networking…We know it’s the key to a successful career. Small business owners know this more than anyone…And it’s a lot of pressure. You’re trying to grow an entire business, all while navigating crowded happy hours. The connections you make can lead to potential customers or profitable partnerships, but how do you take advantage of these

Read More »
Places You Should Share Your B2B Content

11 Places You Should Share Your B2B Content

In an age of influencers and content creation, businesses are forced to participate in content marketing.  But what happens when you actually produce that content?  It’s a waste of time to create content and never repurpose, splinter, or repurpose what you’ve created. That’s why we created a list of different places you should share your

Read More »
networking events to convert leads

How To Use Networking Events To Convert Leads & Improve Your Business Writing

Networking…We know it’s the key to a successful career. Small business owners know this more than anyone…And it’s a lot of pressure. You’re trying to grow an entire business, all while navigating crowded happy hours. The connections you make can lead to potential customers or profitable partnerships, but how do you take advantage of these

Read More »
Places You Should Share Your B2B Content

11 Places You Should Share Your B2B Content

In an age of influencers and content creation, businesses are forced to participate in content marketing.  But what happens when you actually produce that content?  It’s a waste of time to create content and never repurpose, splinter, or repurpose what you’ve created. That’s why we created a list of different places you should share your

Read More »

Equip yourself with tried and tested copywriting tools, processes, and systems.

managing your content calendar

A Step-By-Step Guide To Managing Your Content Calendar

You wake up on Monday, ready to start managing your content calendar. You take a sip of your favorite coffee (or tea) and breathe. Then, you decide today’s the day you’re going to get it all together. You open your calendar, and it hits you.  It looks like a mess! Where do you even start?

Read More »
Copy Toolkit

What You Need In Your Copy Toolkit To Write Effective Copy

If there is a process, an automation, or an easier way of doing something, then people will do it. Why? Because people naturally do not want to do more work than is required.  Makes sense.  Copywriting isn’t an easy task – even for us professionals.  It requires creativity, effort, strategy, and time.  That’s why many

Read More »

Stages of SOP Development: A Guide from 40,000 Feet

Business owners: have you ever thought about what will happen if you unexpectedly passed away?  What would happen to your business? If you don’t have any assets, then all the value is in your business processes.  Does your company have standard operating procedures in place? In previous blog posts, we’ve discussed why all businesses… Should

Read More »
managing your content calendar

A Step-By-Step Guide To Managing Your Content Calendar

You wake up on Monday, ready to start managing your content calendar. You take a sip of your favorite coffee (or tea) and breathe. Then, you decide today’s the day you’re going to get it all together. You open your calendar, and it hits you.  It looks like a mess! Where do you even start?

Read More »
Copy Toolkit

What You Need In Your Copy Toolkit To Write Effective Copy

If there is a process, an automation, or an easier way of doing something, then people will do it. Why? Because people naturally do not want to do more work than is required.  Makes sense.  Copywriting isn’t an easy task – even for us professionals.  It requires creativity, effort, strategy, and time.  That’s why many

Read More »

Stages of SOP Development: A Guide from 40,000 Feet

Business owners: have you ever thought about what will happen if you unexpectedly passed away?  What would happen to your business? If you don’t have any assets, then all the value is in your business processes.  Does your company have standard operating procedures in place? In previous blog posts, we’ve discussed why all businesses… Should

Read More »

Read & Sip

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