You watch them scroll through your sales page, nodding along. The email opens are there. Heck, they even click through on those same emails. They’re clearly interested – maybe even excited about what you’re offering. Then…silence. No purchase. No follow-up. They’ve vanished into the digital void, leaving you wondering what went wrong. Here’s what actually
Picture this…A potential client lands on your website at 11pm on a Tuesday night. They’re exhausted, scrolling on their phone, desperately searching for someone who can solve their problem. In those precious few seconds before they hit the back button, your website copy has 1 job: to make them feel like they’ve found exactly what
Don’t you love it when a prospective client says something that you’ve been preaching from Day 1? Recently, this prospective client approached us and said that he’s lost business because he did not have his website ready. Of all small business websites that are up, 70% lack one simple yet critical component on their homepage
Does owning, operating, and growing your small business ever feel like a whole lot more than what you signed on for? As a fellow female entrepreneur and small business owner, I can 100% relate! Plus, FocusCopy has worked with over 90 different brands across 4 countries. So I see firsthand how other business owners experience
Just about anyone can be anything these days. With online courses and straight ambition to get it done, you don’t need a college degree to be whatever you want to be (except for some more professional roles). While that is freeing and amazing in our opinion, it also means that there’s a lot of people
You’ve got a ton of ideas, the keyboard is ready to go, and you’re (finally) in the mood to start writing a comprehensive business homepage. There’s just one problem… Where do you begin? You’re not really a professional copywriter, graphic designer, or web developer. And you’re not sure what’s supposed to be on a homepage.
FocusCopy® caffeinates your brand messaging so it energizes your target audience to take action.
