Tag: Marketing Strategy

client red flags

10 Client Red Flags To Watch Out For When Marketing

Are you aware of the most common client red flags to watch out for when marketing for your business? Here’s a shared experience most professionals are familiar with… If you work with people across multiple industries, you’re likely aware of exactly what it is that makes you tick. We’re not simply talking about clients that

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Identify Your Target Market

Why Is It So Important To Identify Your Target Market?

Have you ever felt as though you’re speaking into a void when it comes to your marketing materials?  What about talking to potential customers that end up nowhere near you making a sale? No one likes to exhaust their resources. However, you might be doing exactly that if your main focus is on the wrong

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build a business with a book

How To Build A Business With A Book

When you’re questioning how to build a business with a book, first thing’s first. Try not to think of your book as another deliverable you need to rush through to reach the end product.  Because it’s so much more than a deliverable. It’s a tool. And it’s a pretty powerful one, too. I get it…

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Prioritizing Marketing Tasks

Prioritizing Your Laundry List of Marketing To-Dos

As an entrepreneur, many things are pulling your attention – growing your team, serving your clients, keeping your books in order, and so on.  But what about your marketing?  You’re told to write a blog, send an email newsletter, create SEO content, post on social media, create video content, learn all the algorithms, paid advertising,

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Experiential Branding

Experiential Branding with Go Savvy: Building Brand Equity

ALL businesses have been impacted by the COVID-19 pandemic. For some, the impacts have been minor. But for others, there is major interruption of normal business practices driving the need for dramatic shifts in event plans and innovative financial strategizing.  How Can Businesses Persist Through The Pandemic? If you haven’t been impacted in a major

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