Don’t you love it when a prospective client says something that you’ve been preaching from Day 1? Recently, this prospective client approached us and said that he’s lost business because he did not have his website ready. Of all small business websites that are up, 70% lack one simple yet critical component on their homepage
Launching your business’s website is an exciting time! Aside from the time it will save answering the same questions over and over (and over and over) again, your website can be your most effective sales tool. Plus, a good website can also elevate your business’s legitimacy and boost your own confidence as a business owner.
Just about anyone can be anything these days. With online courses and straight ambition to get it done, you don’t need a college degree to be whatever you want to be (except for some more professional roles). While that is freeing and amazing in our opinion, it also means that there’s a lot of people
Small business owners will spend between $2,000 and $10,000 to build a new website. Many business owners understand it takes a little time to pick up traffic, but what if you don’t see any improvement? You’re getting no new leads, no phone calls, nothing is in your inbox, and you’re starting to get worried. You’ve
You didn’t become a website designer to… Write copy. Analyze word choice. Get words out of your client’s mouths. Wait on copy. No. You became a website designer to bring an idea to life and generate a platform for businesses to grow. After talking to dozens of website designers and developers across the United States,
Do you feel your company website is written well enough to hold someone’s attention for longer than 5.59 seconds? That’s how long it takes for most people to look at a website’s written content. It’s not that long, is it? But the good news is that it is possible to make your website copy short,
Who said writing high-converting copy has to be hard? Probably someone without a swipe file! If you’re stuck in a creative block trying to write compelling and high-converting copy for your business, it’s time to learn about the shortcut you’ve been missing. Stop trying to reinvent the wheel and stand on the shoulders of giants
Is your website leaving the right first impression with your audience? First impressions are the key to sparking interest in your brand. When potential customers stumble upon your webpage, their decision to stay or leave will happen in seconds… And it all relies on your above the fold website copy. In this blog, I’ll go
It’s no secret that COVID-19 has impacted businesses all over the world. I talk to at least 5 business owners a day that have either had to put their business on hold, are overwhelmed with growth, or are somewhere in between. If you’re one of the companies in limbo, this blog is for YOU. Downtime
FocusCopy® caffeinates your brand messaging so it energizes your target audience to take action.
