Tag: AI

The Pros And Cons Of AI For Content Writing

Want the pros and cons of AI for content writing without any bias? Many people expect us as copywriters to tear AI writing to shreds (we won’t) out of fear of it replacing our expertise.  P.S. It won’t, but we’ll get into that later.  We will fully admit that we’ve had (and still have) questions

Read More »
How To Use ChatGPT For Market Research

How To Use ChatGPT For Market Research

Newly launched tools to make creative strategies more efficient always give us an aha moment that we can’t wait to implement and share. This is why we’re revealing what we found useful in our strategy sessions and how to use ChatGPT for market research. When ChatGPT and similar AI writing tools started becoming available, we

Read More »
How To Make Your Brand Stand Out

Breaking Through The Noise: How To Make Your Brand Stand Out

Your online content is constantly up against that of your competition. You know you must remain driven and strategic about your digital marketing to push your business in the right direction.  On top of optimizing your copy, you’re interested in how to make your brand stand out. But you’re not quite sure how to make

Read More »
What We Expect To Trend In Copywriting In 2024

What We Expect To Trend In Copywriting In 2024

Here to find out what we expect to trend in copywriting in 2024? It’s no secret that AI is becoming a hot topic for companies, digital marketing professionals, and business owners. But with an influx of AI-related headlines, other copywriting trends are being buried under the hype.  Your digital marketing strategy must have various creative

Read More »
how to edit ai content

How To Edit AI Content From A Professional Copywriter

You did it! You just used AI to write for your business but now need to know how to edit AI content to best fit your brand.  Here’s the thing about AI…It isn’t new. A few old examples of AI you’ve likely seen and used include PC games like chess and solitaire. It also includes

Read More »
is copywriting dead

Is Copywriting Dead In A World Full Of AI Writing?

The big question…Is copywriting dead? AI, while it’s been around since the 1950s, has recently taken the world by storm. It’s become more widely spread – not just among businesses but general consumers as well. And that’s resulted in consumers believing that AI is the next get-rich-quick scheme.  It isn’t that we don’t love innovative

Read More »
AI For Copywriting

AI For Copywriting: What’s The Sitch?

From Sci-Fi movies and novels to virtual assistants like Apple’s Siri on our phones, we’ve all encountered AI in some shape or form.  The technology is rapidly evolving, and it won’t take long until AI is increasingly ingrained into our everyday lives.  What Is AI? AI, which stands for Artificial Intelligence, is a field of

Read More »