Picture this…A potential client lands on your website at 11pm on a Tuesday night. They’re exhausted, scrolling on their phone, desperately searching for someone who
Want to cut through marketing chaos? More than half of small business owners feel the same. In fact, most small business owners aren’t 100% sure
Most service-based business owners think their sales problem is about price objections, ghosting leads, or not following up. But the real issue? They’re selling the
Over the last 2 weeks, Jaguar has been making the headlines with their…controversial rebrand launch. Watch the ad that caused a ripple effect of wild
Are you part of the Swiftie movement? Whether you’re a fan or not, there seems to be a method to the madness when it comes
Does your business’s copy include a pain point sandwich? What’s a pain point sandwich? We’re glad you asked! Good copywriters know that connecting with an
Are your marketing efforts reaching your ideal customer? There’s a whole science behind writing for business. Copywriting soft skills are critical to provoking emotion. And
Small business owners will spend between $2,000 and $10,000 to build a new website. Many business owners understand it takes a little time to pick
The key to good copywriting is consistency. But how do you guarantee consistency in your copywriting when multiple people write for a business? All copy
When you scroll through blogs and articles, are you really reading every single word? Or are you like the majority and find yourself skimming through
FocusCopy® caffeinates your brand messaging so it energizes your target audience to take action.
