Why don’t you write more value-added content for your audience? It’s not because you don’t know how to write in a specific format. And it’s definitely not because you don’t have the knowledge. After all, there are plenty of resources out there for you to use and learn from – including a bunch from FocusCopy!
Is your website leaving the right first impression with your audience? First impressions are the key to sparking interest in your brand. When potential customers stumble upon your webpage, their decision to stay or leave will happen in seconds… And it all relies on your above the fold website copy. In this blog, I’ll go
Putting your name out there can be scary. Whenever you publish content, you’re putting your name on the line. And there’s no guarantee that your audience will love it. For your business to thrive, you must improve your visibility and audience engagement through content creation and publication. Digital marketing is more effective now than ever,
There is no one-size-fits-all strategy for content marketing. The type of content your website should provide to your customers should depend on what they want to buy and how much time they want to spend reading your site before they buy or move on. In today’s digital age, the opportunities to sell are endless. There
Right now, your company needs to invest in SEO – especially if you’re struggling. SEO stands for search engine optimization. And SEO is what improves your ability to grow your traffic organically (free traffic). After you have your traffic on your website, then it’s only a matter of converting that traffic into customers. You don’t
Blogging isn’t just for beauty influencers and foodies. It’s 2020, and the most competitive companies in all industries have blogs associated with their businesses. Never considered blogging before? Well, you might be missing out on some major growth opportunities! If you feel behind in the blogging scene, don’t worry. I’ll go over the 8 major
Back-to-back Zoom or Teams meetings. No boundaries between your home office and your home. Heightened stress due to uncertainty or overwhelm. It’s no wonder that I’ve encountered so many entrepreneurs who confess… “I’m exhausted.” “I’m tired.” “I just need a minute.” “When will this be over?” “I need a break.” “I’m spent.” Burnout is a
It’s no secret that COVID-19 has impacted businesses all over the world. I talk to at least 5 business owners a day that have either had to put their business on hold, are overwhelmed with growth, or are somewhere in between. If you’re one of the companies in limbo, this blog is for YOU. Downtime
We’ve been excited to write about this topic for a while. When networking with business owners, the question usually asked after “what do you do?” is… “So do you protect what you write?” Of course, we then actually spell out RIGHT vs WRITE to start explaining what we do. So what’s the difference between copyright
March 18th, 2020… The rapidly spreading coronavirus (also known as COVID-19) led to countless local and national events to be cancelled. Major events such as the Houston Livestock Show & Rodeo, to MLB spring training, and NBA March Madness came to a stand-still and halted the community spirit they engender. Churches, universities, libraries, and school
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